L-W West Warrior Way Program learns from guest speaker
Monday, January 5, 2015

Lincoln-Way West High School seniors involved in the Warrior Way Leadership program received some important information recently as they transition from high school to college or the workplace.

Guest speaker, Mary Jo Burfeind, Vice President, Human Resources Talent Development, for Health Care Service Corporation, talked about developing their own personal brand as a strategy to help them focus on their most important product, themselves.

Developing a personal brand is figuring out who you really are; your skills, values, passions and personality; who you want to be known by (your audience), and how you are different from everyone else (how youre unique), stated Burfeind.

She continued to the 36 student leaders gathered in Warriors Lodge for the presentation,
Acting in ways that are true to your personal brand helps you realize your goals and allows you to live honestly and authentically. Conversely, behaviors that damage your personal brand can have unexpected and negative impacts on your personal and professional success.

Our student leaders were very interested in her presentation and what she had to say. She was very thoughtful, explaining important character traits in modern terms our students can apply to their personal lives, stated Heather Novak, Activities and Asset Coordinator and co-sponsor of the Warrior Way program.

Learning about personal branding helped me realize that the way you present yourself is important and can impact your future, stated Emily Ray.

Juan Sanchez noted, The presentation was a great way to promote personal branding in a way we could really relate to.

The Warrior Way program cohesively combines programs and interventions currently in place at Lincoln-Way West. The objective is to successfully support each freshman students academic achievement and social development in order to promote excellence and facilitate a positive transition into high school, stated Anne Shanahan, associate principal and co-sponsor.

Warrior Way student leaders were selected through a competitive application process, added Bridget Guevara, school psychologist and co-sponsor.

All leaders have an advisory assignment and are expected to attend weekly Warrior Way meetings. The meetings are used to plan for future presentations, discuss upcoming events and the school culture, as well as various leadership activities, like guest speakers for the leaders, stated Christine Petrovski, social worker and co-sponsor.

Warrior Way student leaders are: Alex Alvarado, Andrew Clavenna, Anna Leo, Anthony Bendy, Craig Majcher, Danielle Kuchler, Delayne Weston, Deven Bax, Divinity Burgos, Emily Ray, Emma Hahs, Gabrielle Tanquilut, Haley Anderson, Holly Lenczewski, Jake Zola, Jenna Serrano, Joel Hollingsworth, Juan Sanchez, Kaelen Evon, Kaila Pohrte, Karina Urbanczyk, Kayla Seymour, Madison Edwards, Mary Goad, Max Rickerson, Meghann Lange, Michael Pratl, Michaela Bulthuis, Nathan Scalone, Rachel Andrade, Rachel Johnson, Renee Propp, Sam Sigrist, Sean Knights, Sydney St. Leger and Taylor LeBeau.